Mothers Day 2016!

We are offering a special MOTHERS DAY 20% OFF!

use code: 'mom2016' during checkout and the 20% off will be applied
cannot be used on past orders
no stacking of codes
not included: black crane, little paisley people and Two caftans

jewelry in photo
foreground: margaret solow
background bracelet: kalosoma
14k gold fine jewelry: Melissa Joy Manning
brass pieces: soko
handmade leather and stitched pieces: Robin Mollicone

Looking back... and forward!

While we are in the midst of opening our new store I wanted to take some time to reflect on why it is that we are doing this and how it all started...

I started Nonchalantmom back in the summer of 2004 with a simple idea. I wanted to provide something for women and mothers like myself, there was nothing like it online (funny to think of that now). I wanted to offer alternative ideas when it came to raising their children and to provide a place where moms could find beautiful handcrafted things for their kids, and then later we began to offer things for women too. I loved Lucky Fish, Makie, Erica Tanov and Margaret Solow and I knew that other people would too. I still work with these guys and we have become the best of friends, in the coming years we added talented people like Jess Brown, Sue Tsai of nico nico, and Katherine who makes Wovenplay among others. I don’t like to have anything in my store that isn’t made by someone I respect and equally respect what they are doing, I have nothing against men, but this meant that most the people I work with are women. It’s almost as if I become friends with all my vendors - and if I don’t they don’t stay around long. It’s important to me that we are all a big family and invested in each others success. When people ask me how do I know that I want in my store, I tell them that when I am in a partnership with a designer I know it’s going to work for me and be good for my customers. I believe that a store like mine is about being in a partnership with my customers, the vendors and myself. I know I can’t compete with big stores and I don’t try to - what we are doing is different. When you shop from us you are helping a designer work from home and raise her kids, she works with a factory that employs people who work hard, have regular hours and go home and spend time with their family. The garments are made with fabric that isn’t always organic but it’s made in the USA, Italy, India or Japan, again in factories with workers who are paid to work and then go home and spend time with their families. It’s all a part of a chain of respect - and that respect comes at a price that is different from something that is made in a factory with less than optimal conditions (that’s putting it lightly), that is not living wage.
Part of that loving relationship meant that I wanted to open a shop again, I missed being part of my community in the town we have called home for the last 12 years - Wakefield, Rhode Island. The decision to open a shop was not an easy one, I’ve never had the kind of wealth that allowed me to think extravagantly - whatever I was going to do needed to focus on ‘simple’ and straightforward, in both concept and design. When the space that I eventually took became available I knew it was the perfect place for Nonchalantmom - and things just came together after that, we built the furniture, we took things from our home and the result is just beautiful! So whether you are shopping online or in the store you are a part of our family, you are contributing to a place that is part of a hard working chain of people making good things. One day our concept will not be so unique and I will look forward to that day - it means more people making and designing great things that will make this planet better for all. PEACE OUT!


rip :: Prince

A hero to so many and one of the most unique individuals on the planet, we are so lucky he chose to share his great gifts with us - thank you Prince. If you are like me, from Minnesota and at a certain age we felt that Prince was our secret - we didn't really know that the world knew so much about him or was going to know so much about him. He owned our local dance joint - First Avenue and brought great acts there and occasionally showed up to play himself if we were lucky.

I feel compelled, as so many do today, to tell my Prince stories - I have a few, we loved him - but I also didn't feel cool enough myself to be a real groupie. When I was in my first year at college in Minneapolis a girlfriend and I skipped school for at least a week and signed up as extras for a movie called Purple Rain, we dressed up like nightlife Prince groupies - a bit Madonna a bit Prince - and showed up at 5am to sign in as 'extras'. Dancing all day, it was so exciting, but we honestly thought... "I'm not so sure about this movie..." we were just happy to be with the music and dance! (and we got paid something like $100/day) and the song Purple Rain, we just loved that song the moment we heard it, by the end of shooting we knew every word and we would sing it to each other constantly (while waving our hands in the air like we were supposed to during the movie shoot!). I got to be in a scene with him and Morris Day, I was so electrified by Prince I was almost immovable. I don't remember much about what I did in school that year but I will never forget that week.

If we weren't at First Avenue we were at Graffiti's a small dance-pit place that was previously a bank, with tall ceilings and graffiti painted everywhere, it had all of this ornate stone architecture. There was a Mezzanine where nobody really sat, except for Prince - every once in a while he would stop in. This night was Halloween and I was dressed as A Prince (not THE Prince), I was asked by his guards to come and sit at his table and as I stumbled to try to tell him that I was not trying to dress like him, I was really just dressed as a random Prince in a fairy tale... I actually got a smile from him, that never happened, but it did... to me!

In later years I saw him in an elevator, I drove into his driveway - his home was near my sisters house so we used to smoke pot and then say to each other... "let's go look at Princes house" seemed like a good idea at the time... haha...

He was a signpost for us quiet and shy Minnesota folk, the way he stayed in Minnesota, the way he could have done anything but he stayed there and just painted his house purple. Be your own guide to your unique future and let it take you where it will.  I am shocked to know that he was only six years older than I was, when he made Purple Rain he was 24 years old! Just march to your own beat and keep your integrity. Prince will forever live in my heart and represent a unique future that we all can cultivate of our own.

rip - prince



We are so very happy to announce that our new shop is OPEN! I am completely delighted with the outcome (I frankly don't ever want to go home anymore!), we used some muscle and built our own furniture, painted a LOT and put some nice plywood to good use. It became a family affair (Claire you are part of our family!) and the result is even more amazing than I could have imagined!

The next time you are in the Wakefield/Narragansett area you must stop by... I am sure we will have (better) photos to follow but we are OPEN and can't wait to see you in our shop.

ugh, these are quick snapshots... we don't have a sign yet... so more to come!

love - carina

Mom's Day is coming up... 20% off!

When the weather is warming up you know that Mothers Day is coming up... I look forward to a day at Brimfield Flea Market, I make sure to get a little something for myself, and a breakfast in bed... that's all I need! We are offering a very special (not usually offering a S A L E at this time of year) 20% off almost the entire store*! Stop in, troll around and shop for awhile - and let me know if you have any questions!

 Use code: 'mom2016' - 20% off!

(*not including: new Black Crane, Two and Little Paisley People)

quick link to Makie dress in photo here


wovenplay/pepe collaboration on kids shoes

The folks at Wovenplay have worked together with the fantastic Pepe shoes to make these delightful sneakers! I am in LOVE with them but alas they do not come in my size... but your KIDS can run all summer long in these great rainbow stripe shoes that super amazing quality made in Italy.

I have a limited amount - and we are the only ones who have them so come on in and grab your pair!

click here to shop


artist :: rashid johnson

a love for plants + art + design = rashid johnson

I am sure there is a deeper greater meaning to this instillation but without knowing what that is I just decided the I love this artists work. This piece is in the Garage Museum in Moscow and while installing the made a fantastic movie.

Thinking about a Tesla? so am I....

here it is.. Tesla Model 3

Even though I don't have enough cash to even think of a Tesla, I was curious to check it out and see what the new Tesla model 3 was all about - and I kind of wish I didn't... Love the car, my 14 year old son is obsessed! I have a few friends that have the current model and I've been in one enough to know that yes, it's the future that's for sure. Of course it is... good for planet AND looks good.

I have friend from my Esprit days (80's) who at that time (or somewhere around there) had the foresight to invest in Apple - he is now a millionaire, d - u - h... we lived in San Francisco so it was close to home, he didn't even invest much, but there you go... it can happen. So I was thinking, is Tesla the same thing, maybe so?

But either way... I want the car! :) If you are even thinking of it - check out this article in Treehugger (by Jason Martinko) for more info.

here's the link to Tesla, you know you want it...

recipe :: cashew lemon drink

This is my new vitamix obsession - I made this up because it's all of my favorite things in one drink!

It's good hot or cold! (bonus) and I'm just about certain I could have it every day. I use a lot of water so it's not heavy or doesn't way you down... just keep it light and yummy.


1/2 lemon (I just cut off the ends but leave the peel, that's good for you!)
1/2 apple or pear
handful of raw cashews
2-3 dates
1 tsp (or more) of cinnamon
good size chunk of fresh ginger

2-3 cups of purified water
2 ice cubes (it's just enough to make it cool, but not freezing)

blend in vitamix on high

enjoy! (and kids love it too)

have a great weekend!


N E W Lucky Fish in store and online!

It's the most highly anticipated collection to arrive for Spring in the store and Lucky Fish is here! This new stock of Lucky Fish is filled with bright and bold t's that your kids will LOVE (as usual). Really there is no other choice when you want your kids to be set apart from the pack... we were able to get some of the T's up to size 14-16 years (the following styles are available in size 14-16 years: "ellies'n roses" (purple elephant on white T), Bunny on mint T, La Paz foil on pink T, carousel horse on neon pink T) and most of the styles run up to size 12 - sizes 10 and 12 go fast so get yourself in there!

big lion is always a favorite! (unisex)
this is a new print for Lucky Fish and we just love it!
unisex silver foil MOON print
Whatever you choose your kids will LOVE them and you will like the fact that your kids are unique and have their own look.

We also marked down all other styles so most past season Lucky Fish is $20-$28!!

shop Lucky Fish here


Alice's Adventures in Wonderland

This is such a terrific tale that all kids enjoy and this year is the 150 anniversary of the Story of Alice's travels down the rabbit hole. When I saw this beautiful edition that is illustrated by Anna Bond I was sure that you all would love it as much as I do! It would make a nice Easter gift if you can get your hands on one that fast! But I think anytime this is such a great gift - maybe just for doing chores you can surprise your kids with this delightful book!

I hope you can find it in your local book store but if you can't it's here.

happy reading!

kids left the nest - do you want to help those in need?

I just got an email from Projects Abroad, they are looking for volunteers for cyclone disaster relief in Fiji. Tropical Cyclone Winston, which struck Fiji on February 20th 2016, left a trail of destruction in its wake. The storm was the most powerful ever to hit the islands and has claimed at least 43 lives and damaged or destroyed thousands of homes. Projects Abroad is looking for volunteers for recovery efforts in areas impacted by the storm.

The primary goal of the project is to help restore a safe learning environment for children by rebuilding and renovating schools in and around Lautoka, Ba, Tavua, and Rakiraki. Although the Fijian government is doing everything they can to return the children to a normal school environment, there is a great deal of work that must be done to ensure that the schools are safe. As work progresses, Projects Abroad will also be expanding the project to include rebuilding homes damaged by the tropical cyclone. You can help for one week or more...

For more information on how you can help and what specific kind of help is needed please go to their website and see if there is anything that calls your name... who knows, your life could change from today forward while helping a community in need.



photo by Amber Mahoney

For those of you who have never heard of Reiki this story in the Standard blog is a good introduction - it's from an article by Alex Waxman, and for those of you who have heard about it but may be skeptical this is a good story as well. I had heard of Reiki, always wanted to try it - but I didn't really take it seriously. Sometimes we get stuck in our own healing modalities and forget that it's good to be open to all things, you never know what it is that will work for you or your situation or ailment. I have a few friends who do Reiki, but these people in general are not the kind of people to really force themselves on you - it's think it's really part of the soul and the stillness of Reiki and it's practitioners.

It all started for me when we had some people over for dinner, one of my friends knew that my dog was sick (his kidenys were failing) - towards the end he was good on some days and then some days he would just not eat and was listless. I noticed that she took my dog aside and was sitting with him and I knew what she was doing, it hadn't occurred to me to ask her to do Reiki but she knew just what to do. She spent some time with him and he bounced back in the most amazing way! He did great up until his last days - I would text her when I could see that he needed it and she would immediately bring him comfort. The fact that it works on an innocent animal like my dog, makes be believe wholeheartedly in Reiki.

Today when I saw this story on Reiki, I thought it gave such a good explanation of the practice and it's benefits. I haven't had the chance yet to have Reiki on myself but I am excited for that day when I do make it happen. In the meantime, read this and get familiar with it and I am sure you will find a way to use it in your life too!

read the whole story here for more about Reiki


N E W :: Jess Brown Design

Jess Brown Design - work shirt
I'm so excited to have the Jess Brown Spring 2016 collection in-store. I remember when I saw the collection back in September and I thought... hhhmmm can I just get it ALL for my store! Her things are really my favorite - they are the kind of things I wear, and wear and wear. Jess is the epitome of that Northern California girl (I should be pc and say 'woman' but if you know Jess she is so tiny, the word 'girl' just seems right) - she is wise beyond her years and she took the slow route to making her things so covetable that we all fail to see how we could live without her in our life.

caftan tunic - I have so many of these and I literally live in them!
We are both flea market shoppers but I bet if we went to a flea market together we would come out with different things, I 'think' she would love my and I KNOW I would love hers. But I can see this in each one of the pieces in her collection. The studied way that she makes her garments, they are to keep forever and to live in for life!

work shirt - havana blue

In this Spring collection I chose to focus on a couple of fabrics that I felt were new and unique. They are soft, the perfect weight and have what I am looking for -- clothing for life.

henley dress - havana blue
see our full interview with Jess last year - click here

come and see the collection at nonchalantmom here